AI Insights · Timothy · January 2024
Top 5 iOS Personal Finance Apps in the Netherlands: Q4 2023 Performance
Explore the performance of the top 5 personal finance apps on iOS in the Netherlands during Q4 2023, including trends in downloads, revenue, and active users.
In Q4 2023, personal finance budgeting and planning apps on iOS in the Netherlands showed varied performance in terms of downloads, revenue, and weekly active users. Here’s a detailed look at the top 5 apps.
YNAB from You Need A Budget LLC experienced fluctuating revenue throughout the quarter, peaking at approximately $573 in the week of October 30 and closing the quarter with $558 in the week of December 25. Downloads saw a significant increase mid-October, reaching 222, but dropped to 6 by the end of December. Weekly active users ranged from 407 to 527, settling at around 475 by the end of the quarter.
Buddy: Budget Planner App from Buddy Budgeting AB had a steady download rate early in the quarter with 558 in the last week of September, but this dropped to 93 by the end of December. Revenue remained relatively stable with a peak of $349 in the last week of September and ending at $166 in the final week of December. Weekly active users saw a decline from 686 to 292 over the same period.
Splitwise from Splitwise, Inc. showed consistent growth in revenue, starting at $76 in late September and peaking at $260 in the last week of December. Downloads started strong with 909 in late September but gradually decreased to 308 by the end of December. The app maintained a high number of weekly active users, starting at 3.9K and ending at 3K.
Spendee Money & Budget Planner from Cleevio s.r.o. saw varied revenue trends, starting at $141 in late September and peaking at $158 in late October, closing the quarter at $123. Downloads showed a similar pattern, peaking at 96 in late October and dropping to 8 by the end of December. Active users remained relatively stable, fluctuating between 380 and 459 throughout the quarter.
The Secret To Money from Creste LLC had minimal download activity, with a peak of just 7 in early December. Revenue saw minor fluctuations, peaking at $61 in late October and ending the quarter at $23.
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